About True Courage Markeintg

Hi, I’m Madison Sweet, the founder of True Courage Marketing. Marketing has always been more than a profession for me, it’s a passion rooted in creativity, strategy, and storytelling. With a background in digital marketing, brand strategy, and consumer behavior, I’ve had the privilege of working with businesses across various industries, from real estate to dance studios. My journey in marketing has shown me that success comes from bold decisions, innovative thinking, and the courage to stand out. That’s exactly why I created True Courage Marketing, to help businesses embrace fearless marketing strategies that drive real impact.

I hold an Associate Degree in Business Administration from Richard Bland College of William and Mary and a Bachelor’s Degree in Marketing with a concentration in Marketing Communications and Analytics from Virginia Commonwealth University. My education has provided me with a strong foundation in data-driven marketing strategies, consumer insights, and brand development, all of which fuel my approach to helping businesses grow.

The Story Behind
'True Courage Marketing'

The name True Courage Marketing represents more than just a business; it embodies a philosophy. For years, my favorite quote has been, “All our dreams can come true if we have the courage to pursue them” by Walt Disney. The word "courage" has always stood out to me, it’s the driving force behind ambition, creativity, and success. This quote has inspired me throughout my journey, reminding me to take bold steps in my career and life. When it came time to name my business, I knew I wanted to incorporate this powerful idea. True Courage Marketing is about helping brands embrace bold, strategic moves, take calculated risks, and make a lasting impact by standing out in their industry.

What We Stand For

Authenticity

Crafting marketing strategies that align with your brand’s true identity.

Creativity

Finding fresh, innovative ways to engage and inspire your audience.

Collaboration

Partnering with you to understand your vision and bring it to life.

Results-Driven Strategies

Using data and insights to create impactful campaigns that lead to growth